Seasonal Packaging in the UK: Best Box Ideas for Holidays, Events and Sales Peaks
Introduction Seasonal moments drive some of the biggest sales opportunities for UK businesses. From Christmas and Easter to Black Friday, Valentine’s Day, and summer events, customer behaviour shifts throughout the year. During these peaks, packaging plays a much bigger role than usual. Seasonal packaging is not just about adding festive colours; it is about aligning […]
How Packaging Design Builds Trust for First-Time Buyers
Introduction For first-time buyers, trust does not come from brand history or experience. It comes from signals. Every detail they notice shapes their judgement, from how a website looks to how a product arrives at their door. Packaging design plays a critical role in this process because it is the first physical interaction a customer […]
